
Basically, they’ve done all the behind-the-scenes dirty work (“infrastructure management”, in data speak). It takes a ton of effort to keep the data up-to-date and useful.

If you’ve had to interact with a database before, or even an Excel spreadsheet, you realize one thing: it can get real messy, real fast. Snowflake’s product is truly game changing. While this may seem dry and boring on the surface - I find it fascinating. Black Friday sale unexpectedly crushing it? Boom, let’s fire things up right this second. It really is true SaaS.ĭunder Mifflin can scale up and down their data processing and storage needs instantly, which is a huge relief for David Wallace.
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This means a couple things for Snowflake customers:ĭunder Mifflin doesn’t need to buy any hardware or software to run Snowflake. Previous data stores required at least some level of local, aka “ on-premise” storage. Snowflake built their software on the cloud from the ground up. But Snowflake isn’t quite like what’s been out there before. This need isn’t new - companies have needed to store and query data for decades. Hey table, how much did I make in sales last year? You also need the ability to query these tables - which basically means asking the tables questions using code, so they can give you the answer. All those tables need to get stored somewhere. Now, imagine you have thousands of those giant tables. Now picture that table, but with hundreds of columns and millions of rows. Snowflake helps businesses store and access that data for analysis.ĭata is often stored in tables, like the one below: lists of rows and columns that contain information.

Why have our online sales of post-it notes decreased over time? Did Jim drop the ball?Īnd so on, and so forth, times a gajillion.Įvery business creates an enormous amount of data, whether they realize it or not. What payment method are our highest-grossing customers in Nashua using? How many reams of Avery Inkjet Paper did we sell at the Scranton Branch in July of 2020? Like any business, you have questions you need answered to run things more effectively. Let’s say you’re a paper company called Dunder Mifflin. In short, Snowflake builds supercharged data warehouses. Snowflake calls themselves a ‘Cloud Data Platform.’ While that may win buzzword bingo, what does that actually mean?
